Jess Wright’s Thong Bikini Photos Exposed After Controversy

has been branded a 'hypocrite' by social media users after bashing thong bikinis - despite having worn the revealing swimwear herself on numerous occasions.

The former star, 40, came under fire after discussing the clothing with her mother Carol, 65, and sister Natalya, 25, on their podcast, during which Jess told women to 'put it away'.

Sharing her husband William Kemp's views on the trend, Jess said: 'Will cannot stand it. He says to me "I cannot understand how she thinks that's attractive". Put it away and leave something to the imagination. Who wants to see up their butts?'

Carol also weighed in on the debate, revealing that her 69-year-old husband Mark Wright Sr. had told her he finds the look 'unsexy' after spotting holidaymakers wearing thong bikinis.

Following the release of the podcast episode, titled 'Should thongs be allowed at the beach?', the comments faced mass backlash, with many saying what they said was 'degrading' about women.

The comments also raised eyebrows among fans as Jess herself has previously worn the style multiple times over the years.

She also once owned an underwear shop, With Love Jessica. The Loughton High Road-based store opened in October 2011 before closing down in 2014.

Following the upload, social media users resurfaced throwback images of the reality star wearing barely-there bikinis, many of which showed much of her bottom due to the cut of the swimwear.

Those accusing her of hypocrisy wrote: Did no one see Jess on Towie? She was always in this sort of bikini when it was pool parties etc xxx…

Another added: 'Literally. pot kettle black and all that xx… one rule for everyone else and their own rules for them, double standards at its finest lol'.

Jess last shared a photo of herself in a thong bikini during a family holiday in 2024.

Shortly before that, she and Natalya posed in barely-there two-pieces while holidaying in Abu Dhabi. 

She also posed in a white thong bikini during her pregnancy in 2021.

Earlier that same year, she was seen walking through an airport in a fringed skirt with minuscule bottoms worn underneath on her way to her hen do.

During a trip to Portugal, she showed off her figure in a white thong two-piece while relaxing on a yacht. 

In 2020, she donned another barely-there set while posing in the sea during a holiday in Dubai, and the year before she displayed her figure in a black version.

Meanwhile, Natalya is also no stranger to wearing a thong bikini, with her Instagram filled with snaps of her in barely-there pieces.