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Jess and have come under fire for a 'degrading' discussion about thong bikinis on their podcast Wright At Home.
In a now-deleted Instagram clip from the podcast, the duo, aged 40 and 65 respectively, joined youngest Wright child Natalya, 25, in discussing the swimwear - which they proclaimed to hate while Jess ordered women to 'put it away'.
The star detailed her husband William Kemp's feelings, saying: 'Will cannot stand it. He says to me "I cannot understand how she thinks that's attractive". Put it away and leave something to the imagination. Who wants to see up their butts?'
In a move that stunned social media, Carol spoke about how her 69-year-old husband Mark Wright Sr. told her he finds the look 'unsexy' after he saw holidaymakers wearing thong bikinis - a look TikTokers pointed out Jess used to wear.
Social media erupted with reaction to the clip, with many defiantly posting bikini pictures and stating: 'Jess, I do not dress for your husband', while others posted throwback images of Jess wearing thong bikinis over the years.
Jess and Carol Wright have come under fire for a 'degrading' discussion about thong bikinis on their podcast Wright At Home, which led to the former being branded a 'hypocrite' for previously wearing similar swimwear (pictured in 2021)
In a now-deleted Instagram clip from the podcast, the duo, aged 40 and 65 respectively, joined youngest Wright child Natalya, 25, in discussing the swimwear - which they proclaimed to hate while Jess ordered women 'put it away'
In a move that stunned social media users, Carol then spoke about how her 69-year-old husband Mark Wright Sr. told her he finds the look 'unsexy' after he caught sight of a trio of holidaymakers wearing thong bikinis (Jess, Mark Sr. and Carol pictured in 2021)
Jess, Natalya and Carol launched Wright At Home in November last year and while the show has gained mild traction since its launch, the bikini discussion has stormed TikTok - despite the minds behind the Instagram page removing the clip.
The dicussion started with Jess stating: 'I can't stand how it's acceptable to walk around on the beach in a thong', to which Natalya said: 'Do you know what's worse, these girls who do wear them, fair enough if you're gonna wear them, at least if you're gonna bend over and put your towel over your bed, put a sarong on!'
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Carol joined the conversation: 'I really do think this is not sexy for men to look at'.
Jess then gave the insight of her husband's feelings, saying: 'Will cannot stand it. He says to me: "I cannot understand how she thinks that's attractive". Put it away and leave something to the imagination. Who wants to see up their butts'
Carol urged: 'Leave something to the imagination! It's not sexy', while Jess added: 'Please girls, wear bigger coverage bikini bottoms.'
The family matriarch then regaled a story from a holiday with her husband, who she revealed weighed in on the look of three women with varied figures.
She said: 'Me and daddy was walking along the promenade and there were three girls in front of us and they were all different shapes and sizes but they had their whole arses out and daddy was looking and he said: "It doesn't even look sexy"'.
Many social media users shared throwback images of Jess in barely-there bikinis - many of which showed much of her bottom due to the size of the swimwear.
Those raising the hypocrite line wrote: Did no one see Jess on Towie? She was always in this sort of bikini when it was pool parties etc xxx...
The trio were blasted for their comments about the podcast
One image in particular arose, showing Jess at her 2021 hen do walking through an airport in a fringed skirt with mininiscule bottoms worn underneath
Jess and Natalya (L-R) are pictured in 2024 in thong style bikinis
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A number of comments pointed out Jess' fondness for the look in the past
One video showed a pair of girls standing at the front of a boat with words over the top reading: 'Oh better change my whole summer wardrobe because Jess Wright's husband and Dad think it's unacceptable and unattractive xxx'
Other users defiantly stated 'let people wear what they wanna wear'
The family were accused of 'degrading' women with their comments
'Literally. pot kettle black and all that xx... one rule for everyone else and their own rules for them, double standards at its finest lol'.
One image in particular arose, showing Jess at her 2021 hen do walking through an airport in a fringed skirt with mininiscule bottoms worn underneath.
Upset arose at the prospect of women failing to support other women, with one TikTok user declaring they are not concerned with Will's opinion.
They wrote: 'Its disgusting women still have to deal with other women tearing them down for their clothing choices...
'Jess hunny, I do NOT dress for your husband and I certainly dont want him imagining me naked. That is not why the baddies wear thong bikini's'.
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One video showed a pair of girls standing at the front of a boat with words over the top reading: 'Oh better change my whole summer wardrobe because Jess Wright's husband and Dad think it's unacceptable and unattractive xxx'.
Jess is pictured with husband Will, whom she married in 2021
In the group's defense however, one TikTok user wrote: 'I think folk are going over the top about this. They were simply saying they weren’t a fan of thongs'
In the group's defense however, one TikTok user wrote: 'I think folk are going over the top about this. They were simply saying they weren’t a fan of thongs...
'They never shamed anyone and all Jess Wright said was her husband wasn’t a fan either from what I saw.
'No I don’t really. They are entitled to their opinions as are you. I am not a huge fan of thongs myself. They didn’t say they dressed for men, they simply said what their partners thought of thongs. Your comments are far nastier than theirs.'
Her comments were made more shocking no doubt by the fact that Jess previously owned an underwear shop, With Love Jessica. The Loughton High Road-based store opened in October 2011 before closing down in 2014.
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