Camilla Thurlow and Jamie Jewitt announced this week that they are expecting their third child – a baby boy – six years after meeting on Love Island.
The couple have had huge success since their reality star days, building a family-friendly brand, after welcoming their two children, Nell, three, and Nora, 18 months.
The sweet family regularly share updates on their day-to-day lives on their Instagram pages, posting pictures and videos with their little girls.
Many of these posts are sponsored partnerships with brands and will come with a fee, which a culture expert has predicted could earn them around £10,000 per ad.
The brands the couple tend to work with are usually family orientated and have recently included Argos, LEGO, MAM Baby and Nala’s Baby.
Camilla Thurlow and Jamie Jewitt announced this week that they are expecting their third child – a baby boy – six years after meeting on Love Island
The couple have had huge success since their reality star days, building a family-friendly brand, after welcoming their two children, Nell, three, and Nora, 18 months
Camilla’s most recent paid partnership was with Tetley Tea, and included a cosy picture of herself with Jamie sharing a cuddle while drinking tea.
Discussing Camilla, 34, and Jamie’s success on social media, brand and culture expert Nick Ede said: ‘Jamie and Camilla are a fabulous couple who have really built up a great brand.
‘Now with their third child on the way they can make some good money from their social media posts. I can see them making around 10K per post with stories with link to the brand.
‘Parenting brands love social media and busy parents are not looking at magazines or even the TV but they do time to scroll through their phones and use TikTok and Instagram for information…
‘So Camilla and Jamie are a perfect pair of brand ambassadors for baby and toddler brands.’
While Camilla has curated a ‘mumfluencer’ brand with her posts, she also shares information about health and beauty, as she appeals to some of the other interests of parents.
Examples of these types of brands that Camilla worked with this year include fitness watch company Fitbit and natural vegan skincare brand, Typology.
Her first big collaboration after Love Island was with online beauty site LOOKFANTASTIC, which she reportedly pocketed £500,000 for.
The brands the couple tend to work with are usually family orientated and have recently included Argos, LEGO (pictured), MAM Baby and Nala’s Baby.
Camilla, who before Love Island worked in explosive ordnance disposal, was branded by The Tab as ‘one of the poshest Islanders’ of all time.
The former reality star did date Prince Harry and fans claimed that they thought her mother was ‘very posh’ during the Meet The Parents episode.
Camilla hails from Camilla in Dumfries, a market town in Scotland, and was brought up in an affluent family.
She was educated at the prestigious Fettes College in Edinburgh which counts Tilda Swinton and the former British PM Tony Blair as two of its former pupils.
Jamie’s own social media is also filled with brand deals and he has previously plugged companies including ArtisanCoffeeCo and L’Oreal.
As well as his Instagram income, Jamie, 33, also hosts two podcasts, including boxing podcast Fighting On The Inside, with his co-host Johnny Nelson.
The premise of the podcast is ‘unexpected Life lessons from those that fight for a living’, and it supports anti-knife crime charity, Gloves Up Knives Down.
The podcast was described as ‘hugely lucrative’ when it was launched earlier this year.
Examples of these types of brands that Camilla worked with this year include fitness watch company Fitbit (pictured) and natural vegan skincare brand, Typology
Camilla and Jamie met on the third series of the ITV dating show in 2017
Jamie, who is also the founder of Outbox entertainment, also juggles parenting podcast called It’s Not All Dad, with co-hosts Marcel and Jake.
Jamie also launched a major $1million crypto lottery last year and is one of the founding shareholders of the Lucky Block lottery.
Players enter a daily draw with a guaranteed winner and a jackpot of $1million, while there are also prizes of $200,000 to $400,000 available.
Tickets are $5 per draw and Jamie revealed that ten per cent of the proceeds of sales will go to charities chosen by players in a vote.
The Love Island stars, who met on the third series of the ITV dating show, took to their Instagrams on Thursday to share a video revealing they are expecting a boy.
The sweet clip featured their two daughters learning about becoming big sisters to a little brother.
Nell wore a pair of glasses as she taught Nora ‘Big sister 101’ on a blackboard, with the writing saying: ‘With brand new module “Boys”.’
The words also revealed Camilla’s due date as May 2024, and the two girls looked delighted as they looked at pictures of the ultrasound.
The Love Island stars, who met on the third series of the ITV dating show, took to their Instagrams on Thursday to share a video revealing they are expecting a boy
The couple took to their Instagrams on Thursday to share a video revealing they are expecting a baby boy
The sweet clip featured their two daughters Nell, three, and Nora, two, learning about becoming big sisters to a little brother
Captioning the adorable video, Camilla wrote: ‘Our lovely girls are getting a baby brother! Delighted to share our little family is growing, baby boy due in Spring 2024, it’s going to be a busy house!’
Camilla beamed as she cuddled Nell and Jamie jokingly gestured to the blackboard with a pointer.
Captioning the adorable video which was set to You Make My Dreams by Hall & Oates, Camilla wrote: ‘Our lovely girls are getting a baby brother!
‘Delighted to share our little family is growing, baby boy due in Spring 2024, it’s going to be a busy house!’
Camilla and Jamie are one of Love Island’s biggest success stories after meeting on the ITV2 dating show and becoming runners up to Amber Davies and Kem Cetinay.
Camilla admitted it has been the ‘most amazing’ and ‘unexpected thing’, saying: ‘I can’t ignore the fact that it’s been the most amazing and unexpected thing, and a good reminder that it’s impossible to predict what an experience will bring to your life, you’ll be surprised.’
The couple announced they were expecting their first child together in May 2020, and welcomed Nell Sophia into the world that October.
Jamie proposed in February 2021 by putting Nell in an adorable ‘mummy will you marry my daddy?’ onesie.
Camilla gave fans a glimpse of the ring designed by Jamie as she gushed: ‘The most perfect ring that only the person who knows me the very best would be able to design for me ❤️’
She added: ‘@jamiejewitt_ only you could totally surprise me and at the same time be exactly the wonderful person I know and love. What a perfect evening with these two, my future husband and our darling Nell.’
The couple then tied the knot in September 2021 at Gosfield Hall in Essex, with co-star Marcel Somerville in attendance.
Jamie proposed in February 2021 by putting Nell in an adorable ‘mummy will you marry my daddy?’ onesie and Camilla gave fans a glimpse of the ring designed by Jamie himself
The couple then tied the knot in September 2021 at Gosfield Hall in Essex, with co-star Marcel Somerville in attendance