Victoria Beckham’s has reportedly lost a trademark battle against a Norwegian supermodel’s beauty brand, due to the ex Spice Girls lack of fame in the country.
The fashion designer, 51, claimed Vendela Kirsebom’s Vendela Beauty featured an almost identical VB logo to her own brand which she said could confuse consumers.
According to reports Victoria and her team provided sales figures, magazine features and Instagram followers in a bid to prove their presence in the country.
However it was ruled the Beckham brand failed show how many of their followers were solely in Norway before noting that the sales figures provided were for the entire Nordic region.
Model Vendela, 58, whose company sells skincare and make-up had her trademark first filed her trademark application in 2021, years before Victoria opposed it.
The patent office stated that that despite Posh Spice’s fame elsewhere in the world it did ‘not mean that her initials or the combined mark can be considered well-known for this reason alone’.
Victoria Beckham ‘s has reportedly lost a trademark battle against a Norwegian supermodel’s beauty brand, due to the ex Spice Girls lack of fame in the country
The fashion designer, 51, claimed Vendela Kirsebom’s Vendela Beauty (pictured) featured an almost identical VB logo to her own brand which she said could confuse consumers
Victoria’s brand pictured right, Vendela pictured left
According to The Sun it was concluded that there was not enough evidence to suggest her company was a big enough presence in Norway, meaning the two brands were unlikely to be confused.
MailOnline have contacted Victoria representatives for comment.
However in happier news for Victoria, she and husband David praised estranged son Brooklyn as he showed off his kitchen skills, hinting at a potential family reconciliation.
Brooklyn, 26, who is the couple’s eldest child, has been estranged from the Beckham family since earlier this year amid a feud.
It was previously revealed how Victoria and her husband have reconciled that they won’t see their eldest son for the foreseeable future.
A source said that Brooklyn and his wife Nicola Peltz are ‘always missed’ at family gatherings following the fallout which came to a head when the pair shunned all of David’s 50th birthday celebrations.
However, Victoria and David have continued to support their son from afar and on Thursday praised his cooking abilities following his latest social media post.
The former Spice Girl and footballer ‘liked’ his new video on Instagram as he made buttermilk pancakes for his fanbase.
It was ruled the Beckham brand failed show how many of their followers were solely in Norway before noting that the sales figures provided were for the entire Nordic region
Model Vendela, 58, whose company sells skincare and make-up had her trademark first filed her trademark application in 2021, years before Victoria opposed it
The patent office stated that that despite Posh’s fame elsewhere in the world it did ‘not mean that her initials or the combined mark can be considered well-known for this reason alone’
It showed Brooklyn every step of the way before flipping the pancakes as Eric Clapton’s Wonderful Tonight played.
Posh Spice and Becks’ public interaction with Brooklyn comes after he failed to support Victoria’s Paris Fashion Week Show and the premiere of her Netflix documentary earlier this month.
But this could be the biggest hint yet that a family reconciliation is on the cards after months of feuding.
Meanwhile, Victoria also took to social media to show her fans how she suffered a nasty kitchen injury as she attempted to cook.
She posted a snap of her left hand on her Instagram stories showing blood on her thumb and index finger.
Victoria captioned the picture: ‘Why I need to stay away from the kitchen!’
She recently said how it’s ‘not their fault’ her kids are ‘nepo babies’ as she shared the advice she has given for Cruz as he follows in her footsteps in the music industry.
Her other children Romeo, 23, Cruz, 20, and Harper, 14 are all carving out their own careers in the public eye.
