Eagle-eyed Taylor Swift fans have spotted what could be a huge Easter egg following her hugely exciting new album announcement.
The Style hitmaker, 35, sent her famously loyal fans – Swifties – into a frenzy on Tuesday after revealing her new record which will be called The Life of a Showgirl on her boyfriend Travis Kelce’s New Heights podcast.
Soon after the announcement the star curated a new Spotify playlist for her upcoming album titled: ‘And, baby, that’s show business for you.’
The playlist, which was originally created two weeks ago and went public shortly after her album announcement, features 22 Taylor songs all from previous albums.
Fans were quick to notice that the list of curated songs only featured Max Martin-produced songs – leading them to believe her new album will heavily focus on a pop theme.
It comes in stark contrast to her last offering The Tortured Poets Department which was full of ballads following her split from long-term boyfriend Joe Alwyn.
Eagle-eyed Taylor Swift fans have spotted what could be a huge Easter egg following her hugely exciting new album announcement
Fans are convinced that she has worked with Swedish producer Max Martin on the new record (seen together working on her 1989 album)
Max previously worked on her 2017 album Reputation – known for its huge and vibrant pop and electropop hits such as Delicate and Look What You Made Me Do.
Max is known for his pop and R&B sound and has worked with the likes of Ariana Grande, Britney Spears and Selena Gomez before.
Convinced her album will be the next ‘pop bible’ given they think Max will be involved, fans have been going wild on X.
They penned: ‘the fact he produced we can’t be friends, side to side, break free, problem and most ariana grande hits… TS12 will be insane.’,
‘THEE POP TRINITY IS BACK.’,
‘THIS ALBUM IS GONNA EAT’,
‘NEW POP BIBLE.’,
‘1989 ender is here we are getting a pop bible.’,
‘Pop album we are so back.’,
‘last time Taylor worked with Max Martin, she rewrote pop.’,
‘we are so backk.’,
Max is known for his pop and R&B sound and has worked with the likes of Ariana Grande, Britney Spears and Selena Gomez before
Convinced her album will be the next ‘pop bible’ given they think Max will be involved, fans have been going wild on X
Taylor shocked her loyal fans on Monday with a countdown leading down to the announcement of her new album: The Life Of A Showgirl
Her website featured a countdown over a glittering orange background and the cryptic text below: ‘Expires August 12 at 12:12AM ET.’ The website crashed immediately after the timer had run out – the release date is yet to be confirmed
‘wait cause Reputation is my fav album so now I’m thinking TS12 might be my new fav too.’,
‘ohh she’s coming to show everyone how to make an actual POP album.’
‘Taylor and Max Martin teaming up again after ‘reputation’ feels like the ultimate reunion tour, but this time for chart-topping bangers.’,
‘Taylor and Max cooking again after 7 years… this album’s about to be dangerous.’,
‘OH POP PERFECTION IS COMING BACK.’
Taylor shocked her loyal fans on Monday with a countdown leading down to the announcement of her new album: The Life Of A Showgirl.
The pop superstar’s website initially featured a countdown over a glittering orange background and the cryptic text below: ‘Expires August 12 at 12:12AM ET’ the release date is yet to be confirmed.
The excitement-inducing countdown appeared after Swift left fans convinced that was preparing to release new music after a recent tease from the Empire State Building.
Taylor’s website crashed immediately after the timer ran out, stymying many of her devoted fans, but the X account for her boyfriend Travis’s podcast shared a clip of her announcing the new LP.
‘So I wanted to show you something,’ Taylor said in a clip as she sat next to Travis. Then she pulled out a white case with ‘TS’ written on the side in orange block letters.
‘This is my brand-new album, The Life Of A Showgirl,’ Taylor said proudly as she held up a vinyl version of the album, which was censored in the video.
Travis’ brother Jason Kelce let out a piercing scream of joy as soon as the album title escaped her lips.
‘TS 12!’ Travis cheered excitedly, referencing The Life Of A Showgirl’s status as her twelfth studio album, as the announcement clip came to an abrupt end.
Fans may be forced to wait until the New Heights episode drops on Wednesday to see an uncensored version of the album artwork.
Once Swift’s website was back online, it had transformed into a ‘pre pre-order’ store for the upcoming album.
‘So I wanted to show you something,’ Taylor said in a clip as she sat next to Travis on New Heights. Then she pulled out a white case with ‘TS’ written on the side in orange block letters
Once Swift’s website was back online, it had transformed into a ‘pre pre-order’ store for the upcoming album
She was offering a $30 vinyl version of the album, a $13 CD that came with a double-sided poster decorated on either side with photos of the hitmaker and a $20 cassette version designed to appeal to fans with a retro streak.
Each display featured a heavily blurred version of what appeared to be the album cover, and the description promised that the various formats would have unique cover designs.
The vinyl version appeared to be tailored to collectors, as it was described as being printed on ‘Portofino Orange Glitter Vinyl,’ which was described as translucent orange vinyl decorated with gold glitter.
After the announcement, fans began speculating about possible guest appearances on The Life Of A Showgirl, even though Swift has given any indication of who might join her on the album.