Supergirl is projected to face a staggering $100million loss after it bombed at the box office on its opening weekend.
Supergirl braces for a $100million loss: Milly Alcock's movie misfire marks a major setback for the rebooted DC Universe as it bombs at the box office
Supergirl is projected to face a staggering $100million loss after it bombed at the box office on its opening weekend. The film, which stars Milly Alcock, 26, a...
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The film, which stars , 26, as the superhero, was released globally last week but initial ticket sales have forecast it will be a flop.
It marks a major setback for Warner Bros and the rebooted Universe as Supergirl cost $170million to produce and $120million to take to market.
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Warner Bros had a hopeful beginning last summer when Superman became the highest-grossing superhero movie of the year.
But poor tickets sales on the opening weekend saw Supergirl take in $38million in U.S. and Canadian theaters and $30million in overseas markets.
The film would need to earn $300million - $375million to break even and with Universal’s animated Minions & Monsters, Disney’s live-action Moana and ’s The Odyssey coming to cinemas over the month of July, experts are skeptical if it can compete.
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Supergirl is projected to face a staggering $100million loss after it bombed at the box office on its opening weekend
One film analyst has suggested the box office flop is due to cinema-goers being tired of seeing the same sort of superhero films.
It follows a pattern of underwhelming sales for films of the same genre, after The Mandalorian and Grogu (Disney, Lucasfilm) and Masters of the Universe (Mattel Films) also suffered a similar fate.
Shawn Robbins, director of movie analytics at Fandango and founder of Box Office Theory told Variety: 'We’ve seen so many superhero movies, but I hesitate to label it as fatigue. It’s a fatigue of seeing the same type of movies.
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'Audiences don’t inherently want superheroes to be part of a universe. They want to see something different. There will always be superhero movies, but genres ebb and flow over time.'
He added film studios will have to be more selective about what they chose to produce.
While analyst Jeff Bock of Exhibitor Relations told the publication: 'This was always going to be a tough hurdle for DC and Warner Bros. because Supergirl isn’t a character that has ever created an event-level blockbuster.
'Audience perception of "Supergirl" was not good. This is just a case of the film wasn’t good enough to become an event.'
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The Daily Mail has contacted Warner Bros for comment.
Supergirl was no match for Toy Story 5 after it opened with a near-record debut for an animated movie and remained at No.1 at the box office this week with $70m in domestic ticket sales and another $89.1m overseas, according to studio estimates.
The film sees Kara Zor-El 'join forces with an unlikely companion for an interstellar journey of vengeance and justice,' to track down an antidote after her beloved dog Krypton is poisoned
Supergirl was no match for Toy Story 5 after it opened with a near-record debut for an animated movie and remained at No.1 at the box office this week
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The Walt Disney Co. release has in two weeks quickly amassed $585 million globally, making it one of the biggest hits of the year.
Supergirl, however, failed to lift off. It opened with $38 million in U.S. and Canadian theaters. It added $30 million in overseas markets.
The film sees Kara Zor-El 'join forces with an unlikely companion for an interstellar journey of vengeance and justice,' to track down an antidote after her beloved dog Krypton is poisoned.
For many critics, Milly's performance as Kara Zor-El was one of the few positives in the film, despite her character being called a 'Gen-Z malcontent' in stark contrast to her squeaky clean male counterpart.
Alongside a mixed reaction from critics, Milly has also faced a furore over .
The drama began when 's appearance on social media.
The conservative actor, 59, came under fire after responding to a meme that likened her to the primitive, ape-like human Cha-ka from the 1974 series Land of the Lost.
A troll responded to Cain on X with an unflattering photo of Cha-ka and asked, 'And why does she look like this guy?'
Cain then responded, 'Dang it... I laughed,' followed by a smiling emoji.
The actor's reaction to the cruel comparison quickly spread on social media, leaving a number of superhero fans outraged.
'What a fantastic way to kill your legacy. And what a glorious way to lose the respect of millions of kids that looked up to you three decades ago. What a disgrace,' wrote one person.
Another commented: 'Your Superman performance is never going to be looked back upon fondly, your bitter jealousy has tainted any legacy you had left.'
Cain eventually clarified that he 'never said she was ugly', but seemed overall unconcerned by the backlash.
The American actor is best known for playing Superman in the '90s TV series Lois & Clark: The New Adventures of Superman.
Alcock later issued a defiant response in the face of backlash over her casting in the iconic role.
The Sydney-born actress told Variety Magazine that she was ignoring the criticism.
'[The criticism] is from a lot of people whose profiles have no photo, who are burner accounts, or someone's name and then "Dad of four, Christian," which is hilarious to me,' she said.
'I mean, whose opinion do you really care about? If you're p***ing the right kind of people off, you're doing okay!'
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