Pip Edwards and Claire Greaves have parted ways after more than a decade of working together.
The friends co-founded popular streetwear and athleisure brand P.E Nation in Sydney back in 2016, and have worked together running the business ever since.
However, Claire – formerly known as Claire Tregoning – has now stepped back from running the business, with Pip continuing at the helm of the brand solo.
The move has marked the end of one of Australian fashion’s most enduring relationships, with Claire now set to ‘pursue other creative endeavours’.
The brand confirmed in a statement given to the Daily Telegraph, which read: ‘After 10 years of driving P.E Nation with friend and co-founder Pip Edwards, Claire Greaves has made the decision to step out of the day to day running of the business.
Pip Edwards and Claire Greaves have parted ways, ending one of Australian fashion’s most enduring relationships
‘Claire will remain on the board and will retain her shareholding as the company continues to thrive in the very creative, visionary hands of Pip Edwards at the helm, along with the board of directors.
‘The business has secured and developed an extremely strong product and design team.
‘Pip and the company are in complete support of Claire’s transition to pursue other creative endeavours and wish her the absolute best in her next chapter.’
Daily Mail Australia has contacted P.E Nation for comment.
