Maura Higgins is expected to make around £1.5 million from brand deals off the back of her I’m A Celebrity… Get Me Out Of Here! stint.
The reality star, 34, who celebrated her birthday in the jungle during Monday’s episode, is among the favourites to be named Queen of the Jungle after being a late entrant to camp last week.
And companies are said to be ‘queuing up to work with her’ as she prepares for a huge payday when she returns from her down under adventure.
A source close to Maura told The Sun: ‘Beauty brands, fashion labels and TV execs in the UK and US are already queuing up to work with her. She’s had some incredible offers.’
Maura is said to be ‘excited’ about new opportunities following her jungle jaunt.
The source added: ‘This next chapter is going to be huge for her. She’s excited about the opportunities coming her way.’
Maura Higgins is reportedly expected to rake in huge payday after her I’m A Celeb appearance as she lines up exciting brand deals
The reality star, 34, is among the favourites to be named Queen of the Jungle and is expected to make around £1.5 million from brand deals off the back of her jungle stint
MailOnline have contacted Maura’s representatives for comment.
As one of Love Island’s most successful exports, Maura has accrued an impressive fortune as one of the UK’s biggest brand ambassadors.
The Irish beauty boasts a reported net worth of £3.2million and has worked with brands including Mermade Hair, Youth To The People, Mars The Label, Cosmetips and Ann Summers, who she continues to work with a £150,000-per-year deal.
As well as a previous stint on Dancing On Ice, Maura has also been trying to crack the US, appearing as the social ambassador of Love Island USA, and the host of its spin-off show Aftersun.
Maura is the sole director of a media company The Flutter Effect Ltd, which filed profits of £152,000 in 2022, according to its last accounts.
And the star is already tipped to win the jungle crown after joining the jungle as a latecomer last week alongside Reverend Richard Coles.
In an unexpected twist, the Irish TV personality has netted more likes on her Jungle announcement than any other contestant this year, more than Coleen Rooney, 39, and GK Barry‘s, 25, combined.
A TV source told MailOnline: ‘At the beginning, everyone thought it was going to be Coleen or GK Barry that was the hook for this series, but it appears it’s going to be Maura.
‘She’s got that perfect ‘second wave’ energy and it’s so funny she’s coming in with a Reverend, it’s going to be amazing.
As one of Love Island’s most successful exports, Maura has accrued an impressive net worth of £3.2million as one of the UK’s biggest brand ambassadors (pictured on Love Island in 2019)
As well as a stint on Dancing On Ice, Maura has also appeared as the social ambassador of Love Island USA, and the host of its spin-off show Aftersun (pictured at the BAFTAs in May)
And the star is already tipped to win the jungle crown after joining the jungle as a latecomer last week alongside Reverend Richard Coles
‘Firecracker energy is what’s needed in the camp right now as they all seem to be getting on a bit too well…
‘There are a lot of strong women in there so the race for Queen of the Jungle is going to be a tough one, especially now that she’s [Maura] in the mix.’
On the I’m A Celebrity Instagram page, the announcement yesterday that Maura was entering the Jungle has already received 223,000 likes – head and shoulders above the existing campmates.
Gen Z TikTok star, GK Barry, was leading with 150,000 likes, followed by super Wag, Coleen Rooney who netted 45,000, and then the former X-Factor judge, Tulisa Contostavlos, with 39,000.
If Instagram likes are anything to go by, it seems it’s the women’s year when it comes to popularity, as the man with the most likes was McFly’s Danny Jones who received 20,000.
And the support from her dedicated fan base has already been felt by Maura as she told MailOnline: ‘I just don’t want to let people down because everyone’s been DMing me, and there’s been so many people like, ‘Oh my God, I hope you’re doing the show. I can’t wait to see you on the show.’
‘And I’m like, I don’t want to back out of the trials and be the biggest wimp in the camp.
‘It’s been five years since I’ve been on TV. That’s a long time, it’s crazy.’
