Maura Higgins Dazzles in Cowgirl Costume for Music Video

continues to conquer America as she has appeared in the new music video of her Traitors co-star Eric Lam. 

The former Love Island star, 35, set pulses racing in the video as she transformed into a cowgirl complete with skimpy denim shots and a black hat.

The video sees singer Eric head to the ranch of Rob Rausch following the dramatic Traitors season 4 finale which saw Rob turn on fellow traitor Eric and take home the full $228,000 prize money himself. 

When Eric arrives at the ranch, he sees that Traitors Faithfuls Maura, Natalie Anderson, Ron Funches and Yam Yam Arocho are being held against their will. 

The group tie Rob up and douse him in fluid with the intention of leaving him to burn in a fire. But Ron has a change of heart at the last minute and runs back to carry him out of the flames. 

Speaking to People about the video, Eric said: 'It was good to see everybody in a different element, just chilling. Ron was doing Ron, just under a tree by himself. 

'Yam Yam was loud as ever. Maura was doing glam and looking fabulous, and Rob just rolls up in an overall.' 

The video was filmed in Los Angeles the day after the cast got back together for The Traitors reunion.  

'I was like, 'I know everybody's going to be in town, so I would love to get them in,'' Eric said. 'I called Maura, and she was like, 'We have to do this.' And then we rounded it out with our cast. I think it's just a great way to wrap up this experience and put a bow on it.'

The video comes after Maura revealed she has been celibate for 'a year' as she took a swipe at her 'cheating' exes. 

The model, whose last known relationship was with Pete Wicks, confessed she has been celibate after a run of bad romances.

Last year, Maura took a public swipe at her ex-boyfriend Pete and suggested he cheated on her after she discovered texts to other women on his phone.

Insiders told Daily Mail at the time that Pete was never unfaithful to Maura and was hurt by the accusations.

Discussing her love life amid her busy work schedule, Maura said: 'I've already got severe trust issues.

'I've been cheated on by the majority of my exes - that's the reason I've been celibate for a whole year.' She added: 'I don't trust men anyway.

'If I wasn't used to that kind of guy, I reckon I would've been crying, storming out, never speaking to him again,' she said in reference to losing to Traitor Rob Rausch during the interview with Elite Daily.

Last month, .

She said she has turned into an 'investigator' when it comes to dating men after years of 'men doing her dirty'.

Last year, Maura took a public swipe at her ex-boyfriend and suggested he cheated on her after she discovered texts to other women on his phone.

Insiders told Daily Mail at the time that  and was hurt by the accusations. 

In an interview with Glamour Magazine, Maura detailed her red, green and beige flags and said: 'I'd say my biggest red flag in a relationship is I've got serious trust issues. 

'If I'm dating you and it's only a week in, I've already gone through your phone. I've turned into a bit of an investigator because men have done me dirty. So like, I mean, I'd probably say it's a beige flag, but we call it red.

'We call it red because it's not okay to go through someone's phone, but I'm going to do it again.'

TV star Maura has regularly dated in the public eye. 

She fell for Curtis Pritchard on Love Island before dating Chris Taylor, whom she met on the same series.

Following their split, Maura was in a relationship with axed Strictly professional Giovanni Pernice, but they parted ways after four months.

After being spotted sharing a kiss at the National TV Awards in 2022, Maura and TOWIE's Joey Essex denied that they were romantically involved.