Winning can be a career-defining moment, resulting in multi-million-pound commercial deals.
While some have gone on to make a fortune, others have struggled to make a financial success on the back of the hit show.
This year's line-up boasts reality icons, soap stars and sporting legends, all of whom have amassed varying levels of wealth throughout their careers.
With a wide range of experiences and success, some of the stars are more in need of the payday than others.
Already, Harry Redknapp and David Haye sit on mammoth net worth, with the former footballer at £18M and the boxer on £15M.
Now that the full line-up of Series 2 has been revealed, we look at the fortunes of those who've come back for a second bite of the cherry…
The Daily Mail can reveal who comes out on top on the I'm A Celeb: All Stars 2026 rich list (L-R Seann Walsh, Craig Charles, Gemma Collins, Ashley Roberts, Scarlett Moffatt, Beverley Callard, Sinitta, Adam Thomas and Harry Redknapp)
Already, Harry Redknapp sit on mammoth net worth, with the former footballer at £18M
Harry Redknapp - £18M
Harry Redknapp appeared on I’m A Celebrity in 2018, and after winning the hearts of the nation, he was crowned King of the Jungle.
While he may be a late entry this year, he's got the biggest pay packet of them all.
The keen developer has opened several investment companies for property projects across the UK, while his media and sports firm HJR Enterprises is booming.
Its last accounts reveal that it has £6,108,680 in equity.
It paid £394,407 in corporation tax for the year up to 31 March 2024, suggesting a mega profit of £1.58 million.
As of 2026, he has an estimated of £18M, according to Celebrity Net Worth.
David Haye - £15M
Former world boxing champ David Haye made it to the final in 2012, but was beaten by winner Charlie Brooks and runner-up Ashley Roberts
Former world boxing champ David Haye made it to the final in 2012, but was beaten by winner Charlie Brooks and runner-up Ashley Roberts.
In recent years, he's made more headlines for his throuple relationships than his boxing exploits.
And his business empire is equally messy.
Despite earning over £20 million in the ring, in April 2023, it was revealed that two of his firms had gone bust owing over half a million.
The Hayemaker's management consultancy firm HMGMT Limited was put into liquidation owing £368,874.
Another company called HTCamp Limited, which was linked to a private gym where David coached aspiring boxers, was closed with debts of £155,505.
And, last year, HMRC took the 44-year-old's firm Hayemaker Boxing Ltd to county court for an unpaid corporation tax bill totalling nearly £600k.
As of 2026, he is worth an estimated £15M.
Sinitta Malone - £7M
Singer Sinitta took part in I'm A Celebrity back in 2011, and she was the second celebrity to be eliminated from the programme
Sinitta Malone appeared on the series back in 2011, where she was the third star voted off.
Her main performing arts firm Attinis Ltd was set up in September 2024, and yet to file accounts.
While she has two other firms, Millennium Resurrection, which is £184,881 in debt, and Sinitta's Angels, which is showing £55,341 in losses, but neither with any employees, so unlikely to be trading.
As of 2026, she is worth an estimated £7M.
Gemma Collins - £7M
The GC took part in the 14th series of I'm A Celebrity back in 2014
Gemma Collins made £75k from her very brief three-day appearance in 2023.
And the former TOWIE stars' clothing businesses have been equally quick to evaporate.
Gemma Collins Boutique Ltd went bust in 2019 owing £82k, while Gemma Collins Clothing Ltd was dissolved in 2022.
The only one left standing is Gemma Collins Ltd but had just £697 in its coffers according to the latest accounts.
As of 2026, she is worth an estimated £7M.
Sir Mo Farah - £5M
Olympian Mo also took part in the show back in 2020
Sir Mo Farah took part on the show when it relocated to Gwrych Castle, Wales, during the coronavirus pandemic.
The Team GB hero, 42, came fifth behind winner Giovanna Fletcher, runner-up Jordan North and third-placed Vernon Kay in 2020.
And has proven to be equally adept at business as he is on the track.
His personal company Mo Farah Ltd has £3,901,562 in shareholders' funds, which includes £1.91M 'investment property'.
As of 2026, he has an estimated net worth of £5M.
Jimmy Bullard - £3.5M
Jimmy will be joining his fellow co-stars Gemma and Craig in the South African jungle
Footballer-turned-broadcaster Jimmy Bullard was at one stage a favourite to win his series in 2014.
However, his no-nonsense attitude landed him in hot water with viewers, making him the first campmate to be voted off.
But he's been a huge success away from the jungle, his personal firm Jimmy Bullard Ltd is looking in prime shape with £566,268 equity.
While he also runs two pub and restaurant businesses, both in rude health - One Bell Public House with £95,851 in the pot and JRB Inns Ltd with £283,696 reserves.
As of 2026, he is worth an estimated £3.5M.
Craig Charles - £2.5M
Former Corrie legend Craig was another celebrity who starred in the 14th series
The Corrie and Red Dwarf legend Craig Charles' first experience in the jungle came to a devastating end in 2014.
The 61-year-old was forced to exit camp on day three after his brother Dean had a fatal heart attack.
He has also been through the financial mill over the years despite raking in millions from his telly success.
The comedian and DJ came close to losing his home during the 2008 financial crisis despite being able to command fees of more than £10,000 a night working as a DJ.
He had to fight to keep his five-bedroom house in Cheshire after taking out two 'mighty' mortgages and admitted in his heyday he'd forget to cash in cheques worth up to £200,000 and would hide them in a drawer - ''My head disappeared quite firmly up my arse for many years.'
In recent years, he set up the performing arts Chocolate Love Monkey, which has yet to file any notable accounts.
As of 2026, he has an estimated net worth of £2.5M.
Adam Thomas - £1.6M
Actor Adam, who is best known for playing Adam Barton in Emmerdale, took part in I'm A Celebrity back in 2016
Waterloo Road actor Adam Thomas made his mark in 2016's I'm A Celeb by coming third.
The actor, 37, was nicknamed ‘Mr Bushtucker Trial’ during his first stint, after taking on a record 12 challenges, the most for one contestant in the history of the show.
He's had mixed fortunes with his business empire, setting up a swanky restaurant called The Spinn in Gatley, Manchester.
But this flopped due to Covid lockdowns and closed in September 2022.
The business behind it, Gatley Bar and Grill Ltd, was formally put into administration, with debts of £293,996, including £71,423 owed to the taxman, and was dissolved in November 2025.
But Adam's had better luck with his media firm A&C Thomas Entertainment - set up with wife Caroline - which has £504,344 equity including £309,334 in cash.
It paid £83,647 corporation tax upto 27 October 2024, suggesting a profit of £334,588 for the year.
As of 2026, he is worth an estimated £1.6M.
Scarlett Moffatt - £1.5M
Former Gogglebox favourite Scarlett won the programme back in 2016
Scarlett Moffatt took home the crown in 2016 after making her name as a Gogglebox legend.
The 36-year-old became an integral part of the I'm A Celebrity family as she hosted the after show, Extra Camp for two series.
Her success on the show catapulted her career to new heights, and she now has an estimated net worth of £1.5M.
Accounts for her performing arts company Northern Unicorn Productions Ltd reveal it's got a whopping £929,456 'cash in the bank' and £875,641 in accumulated profit.
It paid £57,425 corporation tax for the year up to 31 March 2025, suggesting a profit for the firm of £229,700.
She previously revealed what she'd do differently, given the chance to do the show again.
Scarlett expressed: 'I mean, it would be amazing to do [All Stars] because it's iconic and I just love the show so much. I was on it a whole decade ago, so I would've been in my early 20s and I'm a different human now.
'So I would do the trials differently. But I'd just go in and be myself, and that's the only thing you can do.'
Ashley Roberts - £1.2M
Ashley has warned her competitors that she intends to play dirty this time around
Pussycat Doll star Ashley Roberts was another celebrity who starred in the 2012 series.
The singer is believed to be a favourite of show bosses after she had some 'iconic moments soaping up in the outback waterfall'.
Speaking about the show in the promo video, Ashley said: 'This time around, it's gonna be harder, tougher, dirtier.'
As of 2026, she has an estimated net worth of £1.2M.
Beverley Callard - £1M
Corrie legend Beverley, who played Liz McDonald on the ITV soap, was one of the famous faces who took part during 2020, during the height of the coronavirus pandemic
Beverly Callard is back for another round after a wet couple of weeks in 2020, during which she became the fourth star to be booted off.
The Coronation Street star will be hoping this time around for better financial luck.
Despite earning millions from reality shows and Corrie, her company JMBJ Ltd - run with husband Jon - was wound up owing nearly £100k to the taxman - £51,450 VAT and £47,319 corporation tax, plus £2,784 to two trade creditors.
Even though she was paid a reported £125,000 to appear on the reality show, the firm was placed in a creditor's voluntary liquidation in May 2023.
Beverley, 69, has previously opened up several times about her financial problems in the past, which resulted in her being made bankrupt in May 2012, and she had to borrow money from friends just to buy food.
As of 2026, she is worth an estimated £1M.
Seann Walsh - £500k
Funnyman Seann appeared on the 22nd series of I'm A Celebrity in 2022
Comedian Seann Walsh redeemed his public image while appearing on the ITV series in 2022, following his Strictly Come Dancing kiss scandal with
He finished a creditable fifth place.
Since the show, he has managed to convert that into a sizable profit for his TV firm Seann Walsh Ltd.
It shows a healthy £143,177 in reserves.
As of 2026, he is worth an estimated £500k.
