Hailey Bieber didn’t have her husband Justin by her side on Tuesday night as she hosted a lavish launch party for her brand Rhode’s latest makeup product.
Justin’s absence from the event comes amid rampant fan speculation that the couple are dealing with marital issues.
Despite the rumors, Hailey looked to be in great spirits as she arrived to the invite-only soiree’s location in Los Angeles in a sexy LBD.
The brand founder, 28, posed for a photo in her plunging faux leather frock, which she uploaded to her Instagram Story along with other footage from the party.
She styled her dress with sheer black tights, sky-high heel and a YSL clutch.
Hailey launched Rhode back in 2022 and the popular skincare brand recently expanded into makeup with the release of their Pocket Blushes.
Hailey Bieber didn’t have her husband Justin by her side on Tuesday night as she hosted a lavish launch party for her brand Rhode’s latest makeup product
And now, Rhode has launched their first-ever line of lip liners with a campaign featuring pop superstar Tate McRae.
Rhode’s Peptide Lip Shapes retail for $24 USD and come in 11 shades.
The website describes the new lip product as ‘more seamless than a lip liner’ and made with ‘high-performance skincare.’
Those who were lucky enough to snag an invite to Tuesday’s launch party were greeted by a hallway of mirrors with giant screens showing videos of Hailey and Tate from their fitness-themed campaign.
Guests were served drinks and cocktails with custom ‘Rhode’ ice cubes and napkins.
Rhode products were on display for guests to try as they partied with Hailey inside the top secret LA location.
Kylie Jenner’s BFF Anastasia ‘Stassie’ Karanikolaou, The Chainsmokers’ Drew Taggart and celebrity makeup artist Patrick Ta were among the stars in attendance.
Hailey eagerly reposted photos and videos shared by her famous friends to her own Instagram Story for her 54.2million followers to see.
Despite her spouse’s absence, Hailey looked to be in great spirits as she arrived to the invite-only soiree’s location in Los Angeles in a sexy LBD
Hailey posed with friends, fans and influencers during the event
Hailey puckered up for a selfie with Toni Bravo
Those who were lucky enough to snag an invite to Tuesday’s launch party were greeted by a hallway of mirrors with giant screens showing videos of Hailey and singer Tate McRae from their fitness-themed campaign
Hours before the party began, Hailey used her massive platform to encourage kindness from her fans amid concerns for her marriage to Justin.
‘remember, today someone somewhere is having the worst day of their life…,’ the model began.
‘smile at some strangers. hug the people you love and tell them you’re thankful they’re here. call your friends.’
She concluded the post with: ‘express gratitude for things small and big.’
Over the weekend, Hailey and Justin attempted to silence speculation about the state of their relationship by enjoying a Valentine’s Day outing together on Friday.
The 30-year-old singer and the 28-year-old supermodel were glimpsed arriving at the Beverly Hills Hotel for a glamorous holiday lunch.
The following day, Hailey posted a string of Instagram photos documenting her holiday, including one that showed her cuddling up to her shirtless husband.
However, on Valentine’s Day itself, Hailey sent fans into a tailspin of conjecture by posting a cryptic Instagram message about forgiveness.
She posted an old cartoon clip of a grumpy cat marching off in one direction, captioned: ‘When you’re mad at him and he said “come here baby”‘.
Guests were served drinks and cocktails with custom ‘Rhode’ ice cubes
Kylie Jenner’s BFF Anastasia ‘Stassie’ Karanikolaou, The Chainsmokers’ Drew Taggart and celebrity makeup artist Patrick Ta were among the stars in attendance
Stassie captured a video of herself as she toured the Rhode launch party with a friend
In an indication that she meant the message in good fun, she uploaded the clip alongside two romantic emojis – one of a heart with a gold bow around it, and another of an envelope sealed shut with a heart.
The post came one day after Justin sparked confusion after leaving a sweet comment under one of actress Keke Palmer’s recent Instagram posts, which many perceived as flirty.
In a comment, captured by Comments By Celebs, Bieber sang Palmer’s praises as he reacted to a sexy snap of her in a white crop top, low-rise beige pants and a silk Burberry scarf wrapped around her head.
‘She said I’m poppin out [heart-eyes emoji],’ the Yummy hitmaker, 30, allegedly wrote under the post.
He appeared to be complimenting Palmer’s glamorous outfit, which she wore to attend a New York Knicks game earlier this week.
Although Bieber’s comment seems to have been deleted or removed, he was among the 118,791 Instagram users that ‘liked’ Palmer’s post.
In response to his comment, one Instagram user wrote: ‘He’s always showing so much love to other girls in the comments.’
‘Justin Bieber already trynna move on from Hailey,’ another critic commented.
Hours before the party began, Hailey used her massive platform to encourage kindness from her fans amid concerns for her marriage to Justin
Palmer, 31, and Bieber have been friendly for years and have publicly shown support for each other on many occasions.
The performer, who split from her baby daddy Darius Jackson in late 2023, also previously interviewed both Justin and his Hailey at the 2021 Met Gala.
During the chat, she told the couple that as a pair they looked ‘obviously beautiful’ and raved it was ‘wonderful’ to see them.
In November 2024, while appearing on the Club Shay Shay podcast, Palmer reacted to Bieber’s viral video on wanting to protect Billie Eilish from the industry’s harsh realities at a young age.
‘Kids are easily taken advantage of. You can go all the way back to Judy Garland when they were pumping her up with drugs. So, I mean, it happens, and even if it’s not the most extreme idea it’s still traumatizing,’ she said in agreement.
Back in 2010, when asked about Bieber’s rise to stardom, Palmer gushed that he’s ‘such a sweet guy’ and ‘has great personality.’
‘Very charming, I must admit,’ she told Popstar!. ‘He’s awesome.’
More recently, Hailey invited Palmer to appear in an episode of her hit YouTube series, Who’s In My Bathroom?, which came out in March 2022.
Over the weekend, Hailey and Justin attempted to silence speculation about the state of their relationship by enjoying a Valentine’s Day outing together on Friday
The following day, Hailey posted a string of Instagram photos documenting her holiday, including one that showed her cuddling up to her husband
During the segment, the women enjoyed snickerdoodle cookies together and went head-to-head in a spelling bee.
Over the past few months, rumors about Justin and Hailey’s marriage have intensified in light of reports describing the Peaches singer’s behavior as ‘unacceptable.’
A source told DailyMail.com that he is a ‘loose cannon’ and his behavior has allegedly put a strain on their relationship.
Earlier this month, the couple sparked more strife speculation when they were seen separately at the popular restaurant Bar Pitti.
Hailey was spotted leaving alone around 4:30 PM, while Justin arrived with a group of friends just half an hour later, before exiting solo at 6:40 PM.
Sources close to the couple have since revealed to DailyMail.com that Justin’s weary look may be the result of him becoming ‘borderline reclusive,’ struggling with the pressures of large crowds and the constant spotlight after years in the public eye.
‘Justin has been struggling for the last couple of years and a significant part of that is down to his worry about being in certain public situations,’ the source said.
‘He has built up a deep fear of being out in spaces with lots of people and has a deep-seated worry about large crowds. That is one of the reasons why he’s not done any touring for a while.’
‘Justin focused on trying to heal and get better by staying away from too many outings away from his homes where he would have to mix with strangers – and that in turn has made him borderline reclusive at times.’
His fears have taken a toll on Hailey who has been desperately trying to encourage him to overcome his concerns, with the insider claiming their recent trip to Aspen was her attempt to help ease him into public life.
The post came one day after Justin sparked confusion after leaving a sweet comment under one of actress Keke Palmer’s recent Instagram posts, which many perceived as flirty
Over the past few months, rumors about Justin and Hailey’s marriage have intensified in light of reports describing the Peaches singer’s behavior as ‘unacceptable’
Sources also told DailyMail.com that Hailey’s friends are growing increasingly concerned about Justin’s ‘unacceptable behavior,’ with some reportedly urging her to leave the musician.
‘Hailey’s been struggling with Justin almost since the start of the marriage,’ an insider told DailyMail.com exclusively last week.
‘She loves him madly, but he’s a loose cannon. Some of her friends have advised her to go it alone and leave him,’ the source shared.
‘His behavior is sometimes unacceptable. She’s put up with a lot.’
The insider said Hailey and those close to her were hopeful that he would change after the arrival of their son, Jack Blues, in August 2024, but despite being there for her, little has changed.
