The trailer for Blake Lively’s highly-anticipated new romance film, It Ends With Us, was slated by fans online Thursday.
Blake, 36, plays Lily Bloom, a woman who begins a passionate and then abusive relationship with Ryle Kincaid (Justin Baldoni, 40) – before the shocking return of her ex Atlas Corrigan (Brandon Sklenar, 32).
The sneak peek dropped Thursday morning and instantly went viral as fans noticed that its was set to My Tears Ricochet, a song by Blake’s gal pal Taylor Swift.
However many viewers took a dim view of the trailer itself, accusing it of giving away the entire plot of the film before its release.
‘Well, that was the whole movie right there,’ wrote one audience member on X, formerly Twitter, while another remarked: ‘i feel like i just watched the whole movie.’
The trailer for Blake Lively ‘s highly-anticipated new romance film, It Ends With Us, was slated by fans online Thursday
‘Well, that was the whole movie right there,’ wrote one audience member on X, formerly Twitter, while others objected to the casting
Similar complaints were aired out on Instagram, where one viewer griped: ‘WHY DID THEY SHOW THE WHOLE MOVIE IN A TRAILER.’
Several social media users also objected to the casting, with some pointing out that the characters appear much older onscreen than in the book.
One wondered: ‘why did they make them 45 lmfao,’ and another remarked: ‘It would be ten times better if they looked a little younger :/’.
‘Literally every character casting was wrong,’ wrote one X user, as another one groused: ‘i hate the way they casted this.’
‘Wow, the lack of chemistry between every character is astounding,’ grumbled one viewer. ‘How have they casted such an ugly atlas omg it’s over,’ sneered another.
Other quibbles were of a more general variety, as with one audience member who wrote: ‘Lively looks the same in every damn film. She’s so boring.’
The film is based on the bestselling book by Colleen Hoover and is directed by Baldoni.
The trailer begins with Lily meeting Ryle at her new flower shop, before the duo hit it off and strike up a romantic relationship.
The sneak peek dropped Thursday morning and instantly went viral as fans noticed that its soundtrack was My Tear Ricochet, a song by Blake’s close gal pal Taylor Swift
It doesn’t take long for things to get steamy for Blake’s character
The duo go on a date and it doesn’t take long for things to get steamy.
‘I want to see you again,’ Ryle tells Lily. ‘Now you see me,’ she jokes.
‘You know what I mean,’ he replies.
But then a darker side of Ryle emerges.
During a tense conversation, Ryle is shown standing up and smashing an object into the floor.
‘I’m so sorry,’ he tenderly tells her afterwards.
But then, Atlas returns. Lily is shown running into him, as flashbacks of their relationship as kids flash before the screen.
‘I still remember the day I saw you in the window,’ Atlas muses.
Lily first meets Ryle Kincaid at her newly opened flower shop
They strike up a romantic relationship
Ryle displays his sculpted abs as he discards his clothing
But things take a toxic turn as Ryle’s darker side emerges
‘Yeah, we were just kids then,’ Lily replies.
Noticing the man she is holding hands with, Atlas asks, ‘Is that your guy?’
‘Yeah. That’s Ryle,’ she replies.
Ryle seems suspicious of Lily as he asks her at one point, ‘Do you love him?’
‘I love you,’ she assures him.
‘That wasn’t my question,’ Ryle replies.
Before long, Lily runs into her old love, Atlas
‘I still remember the day I saw you in the window,’ Atlas muses
Flashes of Lily’s earlier romance with Atlas flash on screen
Lily poses a powerful question to Ryle: ‘If one day you had a daughter, what would you say to her?
‘She came to you and said the person she loved was hurting her? What would you say to her?’
Over voiceover, she muses, ‘As hard as this choice is. We break the pattern. Or the pattern breaks us.’
It Ends With Us is set for release on August 9.
Hoover previously revealed It Ends With Us was ‘the hardest book I’ve ever written’ as it is based on the relationship between her parents.
‘If one day you had a daughter, what would you say to her?’ Lily asks Ryle. ‘She came to you and said the person she loved was hurting her? What would you say to her?’
It Ends With Us is set for release on August 9
The movie also stars Jenny Slate
As of 2019, the book sold over one million copies worldwide and was translated into over 20 different languages.
The book received another surge in popularity in late 2021 thanks to TikTok’s #BookTok community.
Since 2019, the the book had been published in 43 languages.
It Ends With Us was the top-selling print book in 2022, remaining on the New York Times Best Seller List for over 90 weeks.
Hoover is the best-selling author in the United States with over 20 million books sold, with her sequel to It Ends With Us, dubbed It Starts With Us, published in October 2022.
