Ex-MCoBeauty director Anthony Sullivan has purchased a waterfront home in Sydney’s Kirribilli for a staggering $41million.
Public records confirm the 49-year-old businessman, who was married to company founder Shelley Sullivan, paid for the property in cash.
The luxurious mansion sits on a 765sqm and features manicured gardens and an outdoor swimming pool.
MCoBeauty was launched in 2020 by Shelley Sullivan and quickly gained fame for producing affordable ‘dupes’ of popular cosmetic and skincare products.
The company’s rapid production cycle – bringing products to supermarkets and chemists within eight weeks – helped fuel a meteoric rise in sales.
Earlier this year, billionaire pharmaceutical magnate Dennis Bastas acquired MCoBeauty in a deal valuing the company at $1billion, after acquiring an initial 50 per cent stake in 2022.
Ex-MCoBeauty director Anthony Sullivan has purchased a waterfront home in Sydney’s Kirribilli for a staggering $41million. Pictured with ex-wife Shelley
Public records confirm the 49-year-old businessman, who was married to company founder Shelley Sullivan, paid for the property in cash
The brand’s extraordinary growth, with revenue soaring by 2400 per cent over four years, has been attributed in part to the cost-of-living pressures driving demand for affordable beauty alternatives.
The Kirribilli purchase eclipses the previous record set by Next Capital’s John White, who paid $19.1million for a nearby waterfront property in 2022.
Anthony and Shelley parted ways in May last year after an explosive argument.
The heated row prompted Anthony to leave for the United States, while his then-wife moved into the InterContinental in Double Bay.
The high-society split, which came just seven years after the couple’s opulent wedding at Point Piper, shocked the well-heeled social circle in Sydney’s eastern suburbs.
Shelley is celebrated as one of Australia’s most successful businesswomen.
She made her mark in the 1990s with her model and talent agency before launching her thriving ‘masstige’ beauty brand, ModelCo, in 2016.
In June, Shelley was spotted leaving her luxury BMW SUV in a clearly marked no-stopping zone along Market Street in Sydney’s CBD before heading into the upscale Van Cleef & Arpels boutique.
The luxurious mansion sits on a 765sqm and features a manicured gardens and an outdoor swimming pool
The Kirribilli purchase eclipses the previous suburb record held by Next Capital’s John White, who paid $19.1 million for a nearby waterfront property in 2022
Dressed in figure-hugging black leggings and a cropped zip-up jacket, Shelley appeared completely unfazed as she spoke on her mobile phone while returning to her car.
Shelley accessorised her off-duty look with gold hoop earrings and minimal makeup, while her platinum blonde bob was slicked back in a casual yet chic style.
Despite parking directly underneath a ‘no stopping’ sign painted in bold red and white, Sullivan left her vehicle and proceeded into the luxury jeweller – known for its five- and six-figure price tags.
Her black BMW SUV remained parked in the red-painted zone, metres from the storefront, while passing traffic and pedestrians looked on.
