Cruz Beckham’s former girlfriend Bby Ivy has claimed the aspiring musician ‘cheated’ her in a bombshell social media video, MailOnline can reveal.
Norwegian singer Bby Ivy, real name Viktoria Reitan, posted a video of the pair kissing on TikTok, while Cruz, 19, was strumming a guitar, alongside a caption which read: ‘This is how we were together and he still cheated.’
Underneath the video, Bby Ivy, who has nearly 60,000 followers on TikTok, received support from fans who left comments on the short video. One wrote: ‘I’m sorry baby,’ while another added: ‘You deserve the world and more.’
The video was reposted by another of Cruz’s ex-girlfriends Issey Moloney, who she appears to have found solidarity with and befriended in the wake of their split.
Another video shared on Issey’s page shows Bby Ivy and Issey on a night out together, alongside the caption: ‘When he thought you would never find out about each other but now you’re best friends.’
Cruz Beckham’s former girlfriend Bby Ivy has claimed the aspiring musician ‘cheated’ her in a bombshell social media video, MailOnline can reveal
Cruz was linked with Bby Ivy in March when she joined him for a family night out to celebrate his mother Victoria’s Paris Fashion Week show (pictured), where they were joined by his older brother Brooklyn, 25, and his wife Nicola Peltz, 29
Underneath the video, Bby Ivy, who has nearly 60,000 followers on TikTok, received support from fans who left comments on the short video. One wrote: ‘I’m sorry baby,’ while another added: ‘You deserve the world and more’
Cruz was linked to Issey, 19, in February earlier this year, weeks before he was pictured with Bby Ivy, including at a family meal in Paris with the Beckham clan.
In a video shared to her page, Bby Ivy claimed her ex-boyfriend had been ‘seeing another girl the whole time’, but did not name Cruz directly.
Mailonline has contacted Cruz’s representatives for comment.
In another recent Tik Tok post shared on Thursday, Bby Ivy revealed she was in Paris for fashion week but felt ‘stressed’ and had cancelled all of the days events.
Bby went on to reveal she felt ‘overwhelmed’ and had been on the edge of tears all day at the thought of leaving her hotel room.
While she did not mention her ex, Cruz has just arrived in the French capital with his new girlfriend Jackie Apostel, 19, and his father David.
He’s been dating Brazilian model Jackie since the summer and they were pictured dancing on a street in London in June.
Jackie is currently with Cruz and his family in Paris supporting his mother Victoria at her Spring/Summer 2025 fashion show which takes place today.
Cruz was linked with Bby Ivy in March when she joined him for a family night out to celebrate his mother Victoria’s Paris Fashion Week show, where they were joined by his older brother Brooklyn, 25, and his wife Nicola Peltz, 29.
Another video shared on Issey’s page shows Bby Ivy and Issey on a night out together, alongside the caption: ‘When he thought you would never find out about each other but now you’re best friends’
Cruz was linked to Issey, 19, in February earlier this year, weeks before he was pictured with Bby Ivy, including at a family meal in Paris with the Beckham clan
In a video shared to her page, Bby Ivy claimed her ex-boyfriend had been ‘seeing another girl the whole time, but did not name Cruz directly
In May the pair were snapped again walking hand-in-hand as they stepped out for romantic dinner in Los Angeles (pictured)
In May the pair were snapped again walking hand-in-hand as they stepped out for romantic dinner in Los Angeles.
They were also pictured together the previous week when Cruz was wearing a black medical boot to support an injured foot.
Bby Ivy graduated from Lillehammer Institute of Music Production in Norway and has self-released several songs, including Losing Sleep which featured on ITV2 series Love Island.
She has also supported Brit singer Conor Maynard on tour in Amsterdam.
Speaking about her music, Bby Ivy said: ‘My music heavily addresses mental health topics, reflecting my personal struggles with self-acceptance, self-worth, depression, anxiety, and experiences of sexual assault.
‘I want my music to provide the same comfort and support that music gave me during those difficult times. Without music, I wouldn’t be where I am today.’
In another recent Tik Tok post shared on Thursday, Bby Ivy revealed she was in Paris for fashion week but felt ‘stressed’ and had cancelled all of the days events
While she did not mention her ex, Cruz has just arrived in the French capital with his new girlfriend Jackie Apostel, 19, and his father David
Before his relationship with Bby Ivy, Cruz was previously dating social media star Issey as well as actress and dancer Skye Ladell, 23 (pictured)
She also moved to Los Angeles from Norway when she was just 16.
The singer explained: ‘I didn’t know anyone there, but I knew that I wanted to be an artist, and L.A. was the place to do it. I’m so happy I took the risk because it definitely paid off.’
Before his relationship with Bby Ivy, Cruz was previously dating social media star Issey as well as actress and dancer Skye Ladell, 23.
Cruz’s run of glamorous dates comes after he split from Tana Holding, 19, in October 2023.
The pair dated for five months and were pictured together at Glastonbury last year, but quietly called time on the relationship shortly before the premiere of his father David’s Netflix documentary BECKHAM last October.
A source told MailOnline at the time: ‘Cruz and Tana quietly split over the summer. They’re very private. It was a teenage romance, but sadly it just didn’t work out.’
Cruz was believed to have met Tana in spring 2022, with a source telling at the time: ‘They make a really lovely couple and she is down-to-earth and really fun.
‘She is not fazed by Cruz’s fame and where he comes from. It is early days but Cruz seems smitten with Tana.’
He was previously in a relationship with Bliss Chapman for 18 months, but they reportedly went their separate ways in March 2022.
In May, Cruz moved to a new management company C3, who specialise in looking after rock bands including Thirty Seconds to Mars and Modest Mouse. They also steered the career of The Strokes.
He was previously with TaP Music Management, which looked after pop acts including Dua Lipa, but wanted to focus on a ‘more guitar-led organic sound’.
