David Hayes Wild Love Life Under Fire

left : All Stars viewers enraged on Tuesday after he bragged that his girlfriend Sian Osborne is a 'lovely girl' with the personality of 'a proper ugly bird'. 

Explaining his 'ugly duckling theory', the boxer claimed that less attractive girls have to work on having a 'nicer' and being 'more personable' in order to get noticed, while 'most super pretty girls are just idiots'. 

When asked by fellow campmate Beverly Callard if this meant handsome men had 's**t personalities', David admitted he 'doesn't really pay attention to guys'. 

While many viewers shared their horror at the sexist comments, this is by no means the first time David has hit headlines for his relationships with women. 

Infamously known for his 'throuple' drama, David, 45, and his girlfriend Sian, 34, have generated huge interest in their 'open' relationship over the years. 

David and Sian have been dating since 2020 but in a break with the societal norm of monogamy, the couple have often opened up their relationship to include a third person.

Most notably The Saturdays singer Una Healy and former Coronation Street star Helen Flanagan have been linked to this romantic set up, however both women have denied they ever took part in the throuple. 

But David's love life has never been dull, and long before his throuple days the sports star bagged himself a Playboy Bunny model, Zoe Gregory back in 2003. 

At the time Zoe, now 52, was living in Hugh Hefner's Playboy mansion when she sparked a 'crazy electric' connection with David. 

Speaking about their relationship, Zoe previously told The Sun in 2024 that she saw her relationship with Hugh as a job, but with David it was different. 

'David was completely different… he swept me off my feet.'

After meeting at the house, David then invited her to where he was staying in LA and Zoe recalled how when she arrived he invited her straight up to his room where he was waiting wearing just his Calvin Klein boxers. 

After picking her up and throwing her on the bed, she recalled: 'No one had ever done that to me before and I thought, "Hero". It was a hot 15 minutes and, to be honest, it was the best I have ever had — at least at the time.

'It was rampant and crazy and electric. David absolutely loved it and afterwards he told me, "You can’t leave — I’ve never felt anything like that in my life".'

Fast forward almost two decades later and David appeared to be experimenting more in his love life as he entered his polyamorous era. 

Polyamory is the practice of engaging in multiple romantic, and typically sexual relationships, with the consent of all the people involved.

While throuples are relationships where three people, who have an equal commitment to the other two individuals, come together to form a consensual, romantic relationship. 

David has been in a relationship with Sian since 2020 and the pair took to Raya to spice up their romance as they searched for a third party. 

Posting an advert for 'hotties' to join them, David warned potential lovers that he is a 'selfish p***k' in his lengthy bio. 

He wrote: 'm a selfish p***k, nothing is ever good enough, I always want more, rarely satisfied.

'I’ve got many deep-rooted complex demons, eating me up from the inside, manifesting in disgustingly shocking acts of . . . let’s not tell you everything and spoil the surprise!

'We love positive energy, health and wellness, travelling to beautiful locations, watching sunrises/sets & connecting with like-minded hotties.

'And I don’t lie (followed by the fire emoji).'

The pair were previously rumoured to be involved in a three-way romance with Una, which she denied, saying she only had a 'lovely relationship' with the boxer. 

They are also thought to have introduced DJ Mica Jova into their relationship in 2023, as well as a Canadian businesswoman called Danielle in the August of that year.  

Following his rumoured 'throuple' with Una, David reconnected with Helen Flanagan after they appeared in I'm A Celebrity together in 2012 following the star's split from her ex fiancé Scott Sinclair. 

They crossed paths again when Helen bumped into David at an awards ceremony in autumn 2022, before he later reached out after seeing a lingerie shoot she had done for Ann Summers.

In 2024, Helen opened up on her relationship with David on Celebs Go Dating and admitted she was in love with him but found it hard with not being the only woman in his life.

Helen explained: 'I'd known him for 10 years. We did a reality show together. I remember the first time, seeing him in the jungle, I was like 'wow.' It was quite something – it's really hard for me to talk about [now].

'He had a girlfriend and an open relationship. I didn't mean to fall in love with him, but I did. We did have this amazing connection together – we were like fire.

'It was weird – I think he does love his girlfriend and he loves me as well. It just brings me to a part in my life that was quite dark.'

When Anna brought up that the relationship was reported as a 'throuple' in the media, Helen said: 'No [it wasn't]. I was in love with him. I wouldn't have enjoyed watching the man I was in love with have sex with another woman, that's not for me.

'I had communication with his girlfriend, but I felt very guilty. I didn't feel nice about it all. It really upsets me because I don't mean to hurt other people but I was just really lonely.

'I found it really difficult because it just happened. It's not nice on another girl and I should've known better.'

Reports have since revealed Helen reportedly told David to dump his girlfriend, Sian, for her during their toxic relationship. 

A source told The Sun on Sunday: 'Helen wanted David to leave Sian for her. She was mad about David and desperately wanted him to herself.

'But David cares deeply for Sian, and he was simply never going to leave her for Helen. That was out of the question.'

So far during his time on I'm A Celeb All Stars, David's 'throuple' has been brought up ELEVEN times, despite the boxing legend refusing to speak about his love life on the ITV show.

Geordie presenters Ant McPartlin and Declan Donnelly have made reference to his past relationship five times, and his campmates Gemma and Adam Thomas have made six.

According to The Sun, David has 'refused' to talk about his 'throuple' relationship, much to producers disappointment. 

'Producers were desperate to have David speaking candidly about his relationships,' a source told the publication.

'However, he decided he did not want to talk about his private life. Therefore producers have made sure that Ant and Dec mention it throughout the series.'

While completing the eating task, Gemma had asked whether she could have a drink, but David declared she shouldn't until she finished the dish.

It was a comment that didn't sit well with Gemma, and she later branded David 'evil' to her fellow campmates, before launching into a gossip about claims he'd been involved in 'throuples' with other women.

And on Tuesday what started as a compliment to Sian, soon raised eyebrows after David claimed she has an 'ugly bird personality'. 

Talking to his campmates, David began: 'It'd be good to get everyone together as well, after this.'

'[Sian] can cook, for like, 60 people. We have these parties in Costa Rica...'

Describing her David continued: 'She's tall, blue eyes...'

Sinitta added: 'She sounds like she's drop dead gorgeous.'

David replied: 'She's lovely, she's got the personality of a proper ugly bird.'

Gobsmacked Scarlett Moffatt exclaimed: 'You can't say that, David! You can't say that.'

As Ashley asked what he meant, he explained: 'Most ugly girls realise they're not pretty enough... they've got to have a personality to banter, tell jokes and s**t so people overlook the fact they're not aesthetically amazing straight away.

'It's called Ugly Duckling Syndrome, when girls are ugly when they start off, then get pretty as they get older.

'But they get pretty as they get older but they've still got the personality of when they're ugly.'

Looking down and pulling her hair over her face, Ashley groaned: 'Oh, dear God...'.

'Does that make sense, you get a girl who is pretty from day one. Everyone is like "You are so beautiful" She grows up thinking "I'm amazing. I can open any door, I can go anywhere I want". 

'They don't have to have a personality as most super pretty girls are just idiots, you know what I mean?'

He continued: 'But then their ugly friend, they have got to work a bit harder. They've got to be nicer and more personable and be like "Can I get you a drink?" and all this.'

Appalled Scarlett interjected: 'What are you talking about? It's not just ugly people who ask "do you want a drink?" You are just talking s**t'  

While Beverley added: 'Complete clap-trap. So do handsome men have s**t personalities then.

'I have never heard anything so sexist in my life, you know where is this coming from?'