Daniel Craig’s New LOEWE Campaign Look Draws Comparisons to Javier Bardem, Iggy Pop, and Die Hard Villain

He’s famous for playing the world’s most renowned spy – James Bond.

But Daniel Craig showed he can pull off more than just a classic black tuxedo, as he debuted a very different look for LOEWE’s FW24 campaign.

The actor, 56, was almost unrecognisable as he sported a long hair do and yellow tinted glasses, while modelling a slew of fashion forward ensembles.

For some of the snaps, shot by David Sims, Daniel donned several multicoloured knitted jumpers, a far cry from his 007 looks.

He also posed in a pair of intricately beaded trousers, before showing off his chiselled good looks in a black vest and leather jacket.

And fans went wild for the photoshoot, with many praising the The Girl with the Dragon Tattoo star for showing off his fashion chops.

Daniel Craig showed he can pull off more than just a classic James Bond tuxedo, as he debuted a very different look for LOEWE's FW24 campaign

Daniel Craig showed he can pull off more than just a classic James Bond tuxedo, as he debuted a very different look for LOEWE’s FW24 campaign

The actor, 56, was almost unrecognisable as he sported a long hair do and yellow tinted glasses, while modelling a slew of fashion forward ensembles

The actor, 56, was almost unrecognisable as he sported a long hair do and yellow tinted glasses, while modelling a slew of fashion forward ensembles

For some of the snaps, shot by David Sims, Daniel donned several multicoloured knitted jumpers, a far cry from his 007 looks

For some of the snaps, shot by David Sims, Daniel donned several multicoloured knitted jumpers, a far cry from his 007 looks

They gushed: I love that as some actors get older, they just stop taking themselves seriously. Daniel Craig is a legend for this; Obsessed with the Daniel Craig Loewe campaign.’

‘I am living for post-James Bond Daniel Craig; DANIEL CRAIG IN GLASSES AND A COLOURFUL SWEATER? WE LOVE TO SEE IT❤️’.

‘Not this being one of Daniel Craig’s best photoshoots he’s just having a little fun you guys; The hair is slaying me! And the clothes as well of course lol’.

‘I would like to raid Daniel Craig’s closet please and thank you; Daniel Craig for LOEWE? Talk about a match made in style heaven! Who knew 007 could also slay the fashion game? Next up: Bond in a runway chase scene!’

‘Seriously Daniel Craig keeps getting dangerously hotter, wtf; I guess even James Bond needs a break from saving the world to model some high end fashion.’

However, others couldn’t help but poke fun at Daniel’s haircut and quirky outfits, comparing him to actor Javier Bardem, Stanley Tucci’s murderous character in The Lovely Bones, singer Iggy Pop and one of the Die Hard terrorists, Tony Vreski.

They wrote: ‘Daniel Craig looks like the recluse who is the only person who can hack the system; I now need to see Daniel Craig play a quirky Dad in a coming of age movie’.

‘Daniel Craig looks like a hacker working for Hans Gruber; Daniel Craig looks like one of Hans Gruber’s small footed goons from Die Hard, if they served. 

He also posed in a pair of intricately beaded trousers, before showing off his chiselled good looks in a black vest and leather jacket

He also posed in a pair of intricately beaded trousers, before showing off his chiselled good looks in a black vest and leather jacket

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And fans went wild for the photoshoot, with many praising the The Girl with the Dragon Tattoo star for showing off his fashion chops

And fans went wild for the photoshoot, with many praising the The Girl with the Dragon Tattoo star for showing off his fashion chops

‘Daniel Craig looks like Javier Bardem playing a sexually frustrated bad guy in a Daniel Craig film; He looks like Javier Bardem’s villain character in “No Country for Old Men”.’

”Daniel Craig looks like the killer in The Lovely Bones; Seems like Daniel Craig is still not over Javier Bardem since Skyfall so he’s trying to replicate his look.’

‘That’s not Daniel Craig that’s Iggy Pop circa 1977; He has a vibe of Iggy Pop here, right’.

‘Daniel Craig looks like he’s getting into character as unconventional detective Paul Weller in “Long Hot Summer” (Netflix, 2024), a Style Council murder mystery jukebox musical.’

Daniel’s new look appears to be for his upcoming film, Wake Up Dead Man: A Knives Out Mystery, the third in the Knives Out franchise which sees him play detective Benoit Blanc.

Last month, the first photo for the movie was released showing the star with the long hair and donning a three-piece suit as he transformed into the eccentric character once more.

The Netflix production started principal photography in London in June, with director Rian Johnson at the helm once again and a slew of new stars on board.

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However, others couldn't help but poke fun at Daniel's haircut and quirky outfits and took to social media to mock him

However, others couldn’t help but poke fun at Daniel’s haircut and quirky outfits and took to social media to mock him

They compared him to actor Javier Bardem (pictured in No Country For Old Men)

And and singer Iggy Pop (pictured in 1977)

They compared him to actor Javier Bardem (pictured left in No Country For Old Men) and singer Iggy Pop (pictured right in 1977)

He also drew comparisons to villainous characters like Stanley Tucci's murderous George Harvey in The Lovely Bones (pictured)

And one of the Die Hard terrorists employed by Hans Gruder, Tony Vreski (pictured), played by Andreas Wisniewski

He also drew comparisons to villainous characters like Stanley Tucci’s murderous George Harvey in The Lovely Bones (pictured left), and one of the Die Hard terrorists employed by Hans Gruder, Tony Vreski (pictured right), played by Andreas Wisniewski

The ensemble cast includes Glenn Close, Jeremy Renner, Josh Brolin, Andrew Scott, Kerry Washington, Mila Kunis and Josh O’Connor.

Gushing about the star-studded cast, Rian said: ‘We’ve been very lucky with each of these movies to have gathered some of my favorite actors on the planet, and that’s absolutely the case here.

‘They’re also all lovely folks who get along, which is the dinner party aspect of it. When you’re making an ensemble movie like this I think that’s key.’

Daniel's new look appears to be for his upcoming film, Wake Up Dead Man: A Knives Out Mystery, the third in the Knives Out franchise which sees him play detective Benoit Blanc (pictured)

Daniel’s new look appears to be for his upcoming film, Wake Up Dead Man: A Knives Out Mystery, the third in the Knives Out franchise which sees him play detective Benoit Blanc (pictured) 

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