Alison Hammond is flogging her old size 26 clothes following an impressive weight-loss journey.
The This Morning favourite, 49, is currently selling plenty of her garments and will be donating all the proceeds to the British Liver Trust.
The TV host shared a snap of herself on Instagram donning a glamorous lime jacket with feather-trim embellishments and an elegant silk black dress.
The caption read: ‘Alison Hammond Has Cleared Out Her Wardrobe. 100% of the proceeds go to the British Liver Trust!’
Commemorating her beloved late mother who passed away from liver cancer, Alison has partnered up with renowned vintage and pre-loved clothing website Reliked.
Alison Hammond is flogging her old size 26 clothes following an impressive weight-loss journey
Alison is pictured on This Morning in 2021
The presenter listed a wide range of items from XXXL to XL size, going from sporty items to chic velvet pumps.
She also added some small and medium sized clothes, such as print £8 Koyyee hoodie and £10 grey long-sleeve undershirt.
The numbers’ prices variate form as little as £3 all the way to £230, which is the current most expensive item listed.
Proving her mixed fashion taste, she sold glamorous pieces like a £48 animal print faux fur maxi coat from Asos, which costed originally £48.
Another stunning garment from her give-away wardrobe was a £24 bright purple Monsoon collared jumper, and much more.
Her latest charity project comes shortly after Alison suffered backlash from fans after enjoying a £2,000 gifted stay at Port Lympne Hotel & Reserve in Kent over the weekend.
The This Morning star caused a stir when she flaunted her freebie trip on Instagram with her new Russian boyfriend David Putman, 26.
Alison Hammond is pictured Friday on this morning following her weight-loss, alongside co-host Dermot O’Leary
Her latest charity project comes shortly after Alison suffered backlash from fans after enjoying a £2,000 gifted stay at Port Lympne Hotel & Reserve in Kent over the weekend
Alison received heaps of backlash when she shared a video, rounding up her luxurious stay at Port Lympne Hotel & Reserve, on Monday
The This Morning presenter caused a stir when she flaunted her freebie trip on Instagram with her new Russian boyfriend David Putman, 26, (pictured)
She captioned her post: ‘What a lovely stay at @portlympnepark. A superb hotel and reserve! Staying at the lyons lodge was a dream and truely unforgettable. Thanks for the invite and looking after me. #gifted’
Alison received heaps of backlash when she shared a video, rounding up her luxurious stay at the charity wildlife park, on Monday.
She captioned her post: ‘What a lovely stay at @portlympnepark. A superb hotel and reserve! Staying at the lyons lodge was a dream and truely unforgettable. Thanks for the invite and looking after me. #gifted’
Furious fans were quick to comment on Alison’s profile in outrage, claiming she was ‘selfish’ for taking a free trip instead of ‘giving it to a family in who needs it more’.
According to The Mirror the comments, which now appear to have been deleted, read: ‘How can they gift you this when it is a charity organisation yet it is £2,000 a night for us normal folk to stay there?’
‘Such a shame it was gifted. The £1,6000 a night it costs to stay there would have helped the animals greatly.’
‘Show off. Typical gifted how selfish. Why not give to a family in need of a break?’
The pair reportedly spent the night together in one of the two luxury Lodges which allow visitors to stay with the lions.
MailOnline have contacted Alison’s representatives for comment.
Alison is said to have a new lease of life after finding love with hunky 6ft 10in model David, who is 23 years her junior and also a masseur.
Earlier this week, the surprising way the couple met was revealed with their relationship blossoming from the moment Alison booked David for a £150 massage.
According to The Sun, Alison was a client of the professional masseur and it was during a session that the pair first hit it off, with the presenter visiting David in between her busy filming schedule.
Their friendship then reportedly turned romantic at the end of last year, despite the 23 year age gap between the pair.
Originally from Krasnodar in Russia, David left the country for the UK in December 2022 to escape the front line following President Vladimir Putin’s invasion of Ukraine.
A friend of David told the publication: ‘When the war in Ukraine began David’s mother Olga began to worry. She didn’t want her boys dragged into it. She wanted them safe like any mother would.’
David therefore moved to the UK, where he now lives with his uncle Nigel Putman, 71, in Slough, but he spends a lot of time in London for work.
Furious fans were quick to comment on Alison’s profile in outrage, claiming she was ‘selfish’ for taking a free trip instead of ‘giving it to a family in who needs it more’
According to The Mirror the comments, which now appear to have been deleted, read: ‘How can they gift you this when it is a charity organisation yet it is £2,000 a night for us normal folk to stay there?’
The friend explained that David was able to avoid being drafted into the Russian army as his father, also called David, is originally from Slough himself, therefore the young masseur already had British citizenship.
David’s father is reportedly a retired welder and panel beater who moved to Russia in the late 1990s after marrying Russian architect Olga Kovalenko following a divorce from his first wife.
David also has two brother, twins Apollo and Sviatoslov, who are three years older than him and were born in England.
